Enterprise Marketing & Promotions Management
Insights

If I Understood You, Would I Have This Look on My Face?

By / August 2017

Insights

Each issue of the Harvard Business Review concludes with a column by Alison Beard entitled ” Life’s Work”. In it, Beard recounts an interview she has conducted with a well-known pers

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Guest Contributor

Dave Henry

By / June 2017

Guest Contributor

Board Member at Aptaris and Senior Marketing & Advertising Executive Dave has over 40 years creating successful brands that customers love and companies depend upon. Nationally recognized for buil

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Apples Insights

When to Take My Name Off the Door

Apples

By / June 2017

Insights

Many years ago, when I first entered the Marketing and Advertising field, I was fortunate to have a mentor by the name of Bob Lundin. I learned quite a bit from Bob, but without question the most impo

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Insights

After 50 Years..Brian Wilson Still Giving Off Good Vibrations

By / January 2017

Insights

In the December issue of the Harvard Business Review, the “Life’s Work” interview is with Brian Wilson, the genius behind the Beach Boys. It is a terrific read (Life’s Work)

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Insights

Leaders Coach Up By Building Up

By / November 2016

Insights

If you are an NFL football fan, you may have recently viewed one of the ugliest games ever. I am referring to the tie between Seattle and Arizona on Sunday Night Football. If you didn’t see it, you

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Insights

There’s Really No Magic to Success

By / October 2016

Insights

For nearly 40 years Penn Jillette and his erstwhile partner Teller have been entertaining  audiences around the world. Known not only for their magic tricks, but also the humorous commentary from Jil

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Insights

Conquering Social Commerce for Brands and Consumers

By / September 2016

Insights

“We exist to do one thing really, really well… help consumers and brands conquer social commerce.”  So says Randi Kleckler CEO/Founder of WantitBuy.it (WiBi), a SaaS social shopping platform so

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Insights

Management Lessons Learned From a Legendary Coach

By / July 2016

Insights

With the recent passing of the legendary Pat Summit, much has been written about her building of the Tennessee women’s college basketball program into a national powerhouse, and the management s

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Insights

Can the Harvard Business Review be Wrong?

By / May 2016

Insights

When a distinguished publication like the HBR publishes a story, it certainly makes you pay attention. After all, it is the HBR. Recently they posted an article titled “Social Media Is Too Impor

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Insights

Empower Good People to Develop a Strong Brand

By / March 2016

Insights

I was very fortunate to have had impressed upon me, both personally and professionally, the importance of treating people well. The life lesson came at an early age from my Dad; the business one early

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