Enterprise Marketing & Promotions Management

Posts for Insights

Insights,

Transforming the Customer Experience – What Next-Gen Science Can Retailers Do

By / April 2017

It’s no secret that success in retail today requires the ability to leverage customer science and data strategically and use those assets to turn insights into rapid action. To survive in this very

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Insights,

Leadership Through Relationships: How Coach K Creates Deep Connections That Help Build Lasting Greatness

By / April 2017

South Carolina basketball head coach Frank Martin was a young high-school coach on the rise in South Florida when his program was accused of recruiting violations and he was dismissed from his coachin

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Insights,

Tough Times Call for Transformational Leadership

By / April 2017

“If you want to build a ship, don’t drum up the men to gather wood, divide the work, and give orders. Instead, teach them to yearn for the vast and endless sea.” Antoine de Saint-Ex

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Insights,

Can’t We Be Friends?

By / March 2017

The (Wide) Social Media Gap between Shoppers and Supermarkets The Retail Feedback Group (RFG), a leader in providing actionable stakeholder feedback, recently released the U.S. Supermarket Shopper Dig

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Insights,

Therefore and High Performing Teams

By / March 2017

There are special teachers and individuals we meet during life’s journey who give us a special perspective and manage to stick with us our entire lives. For me, this teacher was Ern Baxter, my Colle

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Insights,

Kiss Me, I’m Shopping: How Lucky’s Market is Reimagining the Shopper Experience to Deliver Customer Loyalty

By / March 2017

The first Lucky’s Market opened recently in our area. A somewhat short, just over five-ish miles from my house, Lucky’s is exponentially farther from my driveway than four other grocery store

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Insights,

How Today’s Economic Divide Impacts Advertisers

By / March 2017

When targeting today’s consumer, it is very important that you take the time to understand them.  Now more than ever, the differences between groups can make or break a great marketing campaign. 

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charts and graphs on paper Insights,

The Benefits and the Basics of Retail Forecasting

charts and graphs on paper

By / March 2017

Retail sales are expected to rise 3.9 percent in 2017, according to Kiplinger’s latest forecast on retail sales and consumer spending. That’s slightly above the growth rate in 2016 due to an uptic

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Charcuterie Board Insights,

Top Findings of The Power of Meat

Charcuterie Board

By / February 2017

This week, the Food Marketing Institute and the North American Meat Institute (NAMI) released their annual consumer trends analysis of the food retail meat department. The study emphasizes how food re

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Insights,

Independent Grocers Reinforce Innovations & Traditions at The NGA Show

By / February 2017

Recognizing the unique contributions of independent grocers, the National Grocers Association hosts The NGA Show each year for food retail executives, food/CPG manufacturers and service providers to c

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